Opening and running a successful spa takes a lot of thought and preparation.
Esthemag is here for you every step of the way. This is the first installment
of our exciting new series on Opening a Spa. Over the course of the next eight
issues, we will take you through the ins and outs of opening a spa from finding
a location to meeting suppliers to creating customer loyalty. As with starting any
business, it can be a risky and stressful venture. Taking a tactical approach, knowing
all that is involved with a project of this magnitude and being thorough in the application
of that knowledge, will greatly increase the chance of a new spa’s success. As Canada’s
top esthetics, spa and wellness magazine, we’ve got everything you need to know to start
and run a successful business.
Approximately 50 per cent of new spa businesses go bankrupt within a year, says Michel Gregoire, Co-owner of distributor Sopar International and speaker on how to manage a spa. Within five-years, that number skyrockets to 90 per cent. Here are the main reasons so many spas fail: