We asked some industry veterans – spas, distributors and marketers – for their insights into successful branding.
Retail best practices that businesses of any size and style can start implementing today.
Tips from a P.R. pro.
The ‘high tech’ to your ‘high touch'
Valérie Grandury, clean beauty pioneer and founder of Odacité shares her journey to wellness, from overcoming breast cancer to creating the formula for a thriving skincare business.
The Global Wellness Summit Florida shone a spotlight on disease prevention. Roughly 70 per cent of all deaths result from preventable diseases.
Shafiqa Niaz is one of four Canadian women who received scholarships last year from Epiderma Esthetics, the largest network of medical esthetics clinics in Quebec and Ontario.
How new technology might be affecting the whole area of risk management.
Branding and social media go hand in hand, and it is hard to succeed at one without the other. Branding, creates a personality around your spa business.
Every business survives not only on its customer service but on its financial foundation. A lot of business owners shy away from the financial talk.