A strong social media presence is non-negotiable for most industries, including today’s spas.
The commoditization of medical cosmetic treatments is a slippery slope, and here’s why, according to Dr. Diane Wong
Valérie Grandury, clean beauty pioneer and founder of Odacité shares her journey to wellness, from overcoming breast cancer to creating the formula for a thriving skincare business.
Branding and social media go hand in hand, and it is hard to succeed at one without the other. Branding, creates a personality around your spa business.
Ann Kaplan is a jack-of-all-trades who has made her mark in Toronto as a business woman, an author, and media personality.
Reaching out to first-time spa goers.
Bonnie and Will first conceived of the L.E.A.D. Spa & Wellness Conference in 2017, they wanted to stop seeing their spa clients go out of business.
L’Oréal Canada has introduced the first worldwide Content Factory, a production studio located in its head office in Montreal.
The art of creatively conveying spa benefits to your client.
Seven tips that can help you maximize your online presence.