For the majority of individuals, it’s not just about their beauty outcomes, it’s about walking out of their favourite spa feeling replenished—both physically and emotionally
Podcasting is a way you can stand out in the sea of spas. You can show what makes your spa unique, how you can serve your customers, and what your spa’s purpose is.
A strong social media presence is non-negotiable for most industries, including today’s spas.
Financial and mental fortitude put to the test.
We asked some industry veterans – spas, distributors and marketers – for their insights into successful branding.
What’s trending and new today in the medi-spa business?
How new technology might be affecting the whole area of risk management.
Branding and social media go hand in hand, and it is hard to succeed at one without the other. Branding, creates a personality around your spa business.
Ann Kaplan is a jack-of-all-trades who has made her mark in Toronto as a business woman, an author, and media personality.
Proper infection control practices benefit both spa staff and guests.