A strong social media presence is non-negotiable for most industries, including today’s spas.
Financial and mental fortitude put to the test.
We asked some industry veterans – spas, distributors and marketers – for their insights into successful branding.
What’s trending and new today in the medi-spa business?
How new technology might be affecting the whole area of risk management.
Branding and social media go hand in hand, and it is hard to succeed at one without the other. Branding, creates a personality around your spa business.
Ann Kaplan is a jack-of-all-trades who has made her mark in Toronto as a business woman, an author, and media personality.
Proper infection control practices benefit both spa staff and guests.
Reaching out to first-time spa goers.
When is the right time to renovate your spa business? “When you know, you know,” says Sonia Imerti, owner of Oakville,…